Social Media marketing

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Last Update 6th January, 2024 14:24
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About This Course

Social Media marketing

 

In this course, you’ll explore various social media platforms, such as Instagram, Facebook, Twitter, and others, to connect with your target audience is the essence of social media marketing. Recognise the potential of social media as a means to broaden your audience and boost customer interaction.

 

You will discover how to strategically use a variety of technologies to reach a broad audience in this course.

 

Key concepts to learn:

 

·      Social Media Definitions

·      Why Social Media Marketing

·      Overview of Social Media Platforms

·      Platform overview (Facebook, Instagram, Twitter, LinkedIn, Tiktok,etc.)

·      Creating and optimizing social media profiles

·      Content creation and posting strategies

·      Social media advertising


 

Course requirements

There are no specific prerequisites required to learn this Digital Marketing course. However, it would be beneficial if you have some prior knowledge and experience in marketing, as this will help you to understand the concepts covered in the course more quickly.

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