About This Course
Are you looking to boost your digital marketing skills and drive targeted traffic to your website? Enroll in this course today.
Our Search Engine Marketing (SEM) Course is designed to provide you with the knowledge and hands-on experience needed to excel in the ever-evolving world of online marketing.
Key concepts to learn:
- Introduction to SEM
- Search Engine Optimization (SEO)
- Pay-Per-Click (PPC) advertising
- Keyword research and analysis
Google Advertising under SEM:
- Google Ads platform overview
- Campaign creation and management
- Ad formats (text ads, display ads, video ads)
- Budgeting and bidding strategies
- Practical Session with Google ad